Video marketing is the future of business. The 21st-century world is becoming more and more digital by the year. Technology is advancing, and people are spending more time than ever online. In particular, there has been a prominent shift in how online content is consumed, from static imagery to engaging video content. As a business,

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Video production refers to the process of making video content. It’s a great way to increase the revenue and marketing of a brand. Videos are used to advertise a brand and make potential customers aware. A company uses these videos to share more about its products. They use videos for branding, marketing, and publicity.  To

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You know your business should be making videos. It’s one of the most effective ways to communicate with your audience. And video is how most people prefer to consume content online. But the problem is that your team doesn’t have the skills or equipment to make videos. The solution? You need to outsource your video making. But should you hire a video production company or a videographer? 

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A drone or UAV for videography can be thought of as a flying camera. It’s a great way to get a unique perspective and add something different to your video.

In Canada, anyone can buy a UAV/drone from a shop and fly it. To comply with Transport Canada regulations, all drones that weigh more than 250g and less than 25 kg must be registered, and flying them requires a drone pilot certificate from Transport Canada. There are two types of pilot certificates: basic and advanced.

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With how deeply people love to watch videos, it’s no wonder that businesses are catching on to the importance of using videos to complement their sales processes. How exactly do videos help, though?

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Video is integral to a successful marketing strategy, and when information is successfully communicated, it drives action in both current and potential client bases. One way video truly shines is its ability to share the most complicated or heavy data in easily-digestible and engaging ways.

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