Video marketing is the future of business. The 21st-century world is becoming more and more digital by the year. Technology is advancing, and people are spending more time than ever online. In particular, there has been a prominent shift in how online content is consumed, from static imagery to engaging video content. As a business, …
Videos aren’t just for entertaining your social media audience or selling products. They can also be an effective tool in your employee recruitment efforts. They can help you to reach potential candidates that wouldn’t otherwise know you were hiring, while also attracting their attention and getting them interested in your company. Video can also position your company in an interesting way that engages potential candidates.Â
...You know your business should be making videos. It’s one of the most effective ways to communicate with your audience. And video is how most people prefer to consume content online. But the problem is that your team doesn’t have the skills or equipment to make videos. The solution? You need to outsource your video making. But should you hire a video production company or a videographer?Â
...One of the most pressing challenges faced by companies is this: how do you successfully train your new recruits when they can’t be trained in person, and how do you train your current employees on new processes?
...If you’re still not considering the use of video in your recruitment campaigns in 2021, then you’re missing out. The truth is, poor job advertisement processes turn off prospective candidates. If you’re a brand or business looking to capture the interest of quality candidates, you’ll need a recruitment campaign that will capture their interests.
...One of the many changes a worldwide pandemic ushered into the marketing world focuses on the individual and their story. Hearing and telling one’s story has become an effective strategy to cope with the almost universal suffering. By zeroing on individual experiences, the human face has become a symbol of survival and has enabled us to become connected in ways we never expected.
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